DoSomething Strategic is the social impact consultancy arm of DoSomething.org, the largest platform for young people & social change.
We leverage 30 years of engaging millions of young people for good.
First it was millennials—now it’s Gen Z. Marketing speak aside, our expertise is rooted in who matters right now. The ones who are changing what it means for brands and organizations alike to get purpose, social impact, and community right.
We help our clients REACH A HIGHER BAR OF PURPOSE-DRIVEN GROWTH.
From the gut check on key decisions to crafting new pathways for cause marketing, consumer loyalty, and member engagement—we are a trusted thought partner for leadership across sectors and industries.
FEATURED CASE STUDIES:
NIKE
PVH
SPOTIFY
“DSS’s strategy work was invaluable. Their team's data-driven insights illuminated this audience for us, and their flexibility and responsiveness made it a pleasure to work with them.”
-Liz Nielsen, SVP Marketing & Digital Engagement, Feeding America
WHAT GEN Z WANTS: BRANDS & SOCIAL IMPACT
While most Gen Z and brands agree that aligning business and social interests is essential, there is a disconnect between what Gen Z expects from brands and what they are actually doing.
THE FUTURE WON’T WAIT
Toss business-as-usual out the window. It is no longer enough to ‘do no harm’ if you’re a business or send a mailer if you’re a non-profit org.
The future is young people—and they're already defining yours.
